Parental Enterprise Development 


Various initiatives were managed through CEAL with a focus on parental learning which helped to support and strengthen neighbourhood regeneration key targets. The organisation also delivered innovative projects such as  ‘Parents as Social Entrepreneurs’, (PSE) and Parental Enterprise Development  projects,  both funded by Birmingham City Council from 2010-2011 and ESF from 2012-2013  respectively.  

MP Shabana Mahmood praised the PSE project, stating that “CEAL ought to offer this to every school in the West Midlands”.

Project duration: consists of 10 sessions, one per week, the time arrangements can be agreed during the initial induction sessions.   


Activities: The project will consist of the following activities:


Enterprise training -what does business mean and how to set up a business?   Incorporated within the business enterprise focus are:  Inter-personal Skills, leadership, self-confidence, critical thinking, teamwork, entrepreneurship, oral and written communication, Professional Skills, ethics, CV preparation, interviewing techniques, money management or financial literacy education, networking, planning and professional writing,  Social Skills, citizenship roles, social responsibility, community participation.



Project Brochure click here 

Benefits to the parents


Improved Confidence: encourage personal development among parents to cope with difficulties posed by the recession.


Improved Presentation Skills: parents develop oral and written communication skills: video diaries, teamwork discussions,


Increased Self-awareness: Parents knowledgeable about general well-being, personal ambitions, a sense of belonging and perception they have in their respective communities.


Role models:  Parents become role models for their children by inspiring to become self-employed or employed therefore improving the quality of family income. 


Gaining confidence and self-esteem:  The project instils a love for work and an appreciation for further education training as well as ‘I can be successful’.

MP Shabana Mahmood with Helen Hayward (Parent Governor) and Harminder Bhogal (Project Manager)
Read the PSE report.
Click here 
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